Mobile Marketing Solutions for Newspapers and Magazines

 

Newspapers and Magazines are recognising that maintaining a loyal and engaged customer base is difficult in an interactive and mobile world. Consumers are now used to receiving instant information on their mobiles and are demanding more from Print Media.

The internet is great for extending the reader experience but for interactive real time communication mobile marketing should be an essential part of your print media marketing plan. It turns the Print Media experience into a real time relationship and is a great way for newspapers and magazines to build a valuable reader database.

Mobile marketing allows you to reach a targeted audience and has a response rate that is almost instant and higher than traditional direct marketing channels. It is cost effective, fast to implement and easily measurable.

InvolveMobile offers Newspapers and Magazines an award winning mobile marketing software so you can easily use sms short codes and send bulk SMS using a wide range of mobile marketing campaigns.

Choose from a variety of print media mobile marketing solutions including text to win to run contests and sweepstakes for readers, mobile coupons to encourage readers to subscribe or take advantage of advertising offers and text message alerts and text clubs for ongoing communication with your customers about the latest issue, interesting articles, subscriptions and special offers.

Whatever your Newspaper or Magazine’s mobile marketing needs are InvolveMobile can tailor a mobile marketing solution to meet them.

What are the benefits?
  • Increase sales
  • Engage with your customers in real time
  • Build a database for ongoing marketing communications
  • Promote the latest issue and interesting articles to stimulate interest and drive sales
  • Keep in contact with subscribers
  • Create a loyalty program for regular customers
  • Drive customers to your website

 

What can I do?

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