SMS Trivia
SMS trivia also known as mobile trivia or text games
are trivia games conducted by text messages. Cell phone users send their answers to
sms short codes to participate in the game. Typically there is a text contest or mobile prize for playing the game.
It can be one of the most entertaining mobile marketing solutions if used correctly. With SMS trivia you can create single or multiple round of trivia, for single players or multi players. It is is very often used by the Retail, CPG brands and Entertainment industry as part of promoting a product or text contest.
What are the benefits?
What can I do?
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Create a single-player competition. Send text messages with questions everyday to your clients and ask them to answer the questions. By the end of the week the customers who answered all questions correct by text message will receive a product or a discount, such as a mobile coupon.
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Print a question on a product package and ask customer to send their answer via text message from their cell phone. The ones who get it right receive a 10% on the next purchase by a text message coupon.